Archive

Archive for March, 2007

5 things every web designer should know

Thursday, March 29th, 2007

side reel beta testThe website project you’ve been working on for the last four months has finally come to a wrap. All of the blood, sweat and pixels you put into the project have finally culminated into something you can be proud of. You can put down your Wacom pen and your text editor and step away from the Mountain Dew. It’s a good feeling, but what can you do to make things go smoother next time?

I’ve been in the web design racket a long time. I’ve done the freelance thing, worked for agencies and now run a firm with my partner Lauren. Here are 5 key things I’ve learned along the way, that I hope will be helpful in your next project.

1. It’s going to cost more and take longer than your client expects

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beta testers UNITE!

Sunday, March 25th, 2007

Online media whores, we need you

It’s time to announce what I’ve been working on for the past few months and it’s your chance to get in on the ground floor with what I feel is going to be the next generation for online media.

We’re looking for beta testers for a new media application we’re working on and YOU can help!

side reel beta test

If you’re interested in participating in our Private Beta…

send me an email penguin@repeatpenguin.com

(–)mpotence of Articulate Structure

Friday, March 16th, 2007

I’m in a great mood today. Last nights drink with the fishes meet up was a hit and I’ve spent the morning working on bloody photographs, literally. What could be better.

So, what does this have to do with the impotence of articulate structure? Nothing. I digress.

Impotence of Articulate Structure really

To be sure, what looks like disorder today may turn out to be the order of tomorrow.~Rudolf Arnheim

I’ve been doing a lot of work with information architecture and Page layout design considerations for a few web applications I’ve been working on. In doing my usual research, I remembered this article Cameron Moll wrote in 2003, entitled “Good Designers Copy Great Designers Steal“. So I started thinking about how designers have applied this kind of appropriation, with regards to information architecture.

Cited in a subsequent blog on the topic, Cameron illustrated the appropriation of design elements from outside sources, for a refined layout. In fact, I’ve found this to be a useful tool when designing. I’ve done this very thing with repeatPenguin, actually adopting an element from Cameron Moll’s Authentic Boredom for the design.

noteworthy design

The Structure Thief

It didn’t take long to realize this topic is a little like beating a dead horse. Every so often, as anyone who pays attention to the web knows, a whole slew of new sites come along, each mimicking the other.

For a little fun, lets take a look at a few. I’ll start where I always do, with a question. What sites have I been most frequenting? At the top of my list, this time, was LinkedIn.

I know, 3 years too late, but I finally got around to creating an actual profile, mostly out of curiosity. A MySpace for professionals? Could it work? In any case, I started to notice how nicely the site was designed, in terms of how the content is organized. It’s clean, easy to read, easy to navigate.

screen shot of linked in

Success! Of course, at the same time, the site had a striking similarity to a site I still find particularly unuser friendly, Amazon.com

screen shot of linked in

Amazon has always been problematic in handling the amount of content they database. I’m not sure if their latest redesign came about before or after Linked in came onto the scene in 2003, but I believe the effort to contend with huge amounts of content was sincere.

This leads me to the next evolution along this trend, Flickr. Flickr is perhaps the most intuitive site around. They have adopted some of the same architectural features as Linked In and Amazon and they have managed to overcome the obstacles restraining Amazon, by keeping their navigation simple and relying on search engine over click-through.

screen shot of Flickr

If all this is true, then what is to be said for the architecture thief? Is this the best approach? Certainly, a little research never hurt anyone. Benefiting from someone else’s successes and failures is essential in web design, as it is in just about any field. The question is, when does this become interesting? And when does the thief become the thieved?

Repeat Penguin